Business Authority eCampus U

1.1 Create Your Marketing Strategy & Action Plan

1.2 Planning Week 1 Decision 1: Set Your Business Goals

1.3 Planning Week 1 – Decision 2: Find a Problem to Solve

1.4 Planning Week 1 – Decision 3: Describe Your Competitive Advantage

1.5 Kickstart Your Progress: Resources to Hit the Ground Running

2.1 Planning Week 2 – Decision 1: Identify Your Target Customer

2.2 Planning Week 2 – Decision 2: Write Your Selling Story

3.1 Planning Week 3 – Introduction

3.2 Planning Week 3 – Decision 1 Develop an Identity for Your Business

3.3 Kickstart Your Progress: Resources to Hit the Ground Running

4.1 Planning Week 4 - Introduction

4.2 Planning Week 4 – Decision 1: Write Website Selling Content

4.3 Planning Week 4 – Decision 2: Develop and Launch Your Website

4.4 Planning Week 4 – Decision 3: Set Up E-Mail Marketing

4.5 Planning Week 4 - Decision 4: Set Up Social Media

4.6 Kickstart Your Progress: Resources to Hit the Ground Running

5.1 Planning Week 5 – Introduction

5.1 Planning Week 5 – Decision 1: Develop a Sales Prospecting System

5.3 Planning Week 5 – Decision 2: Describe Your Customer Service Plan

5.4 Kickstart Your Progress

6.1 Planning Week 6 – Introduction

6.2 Planning Week 6 – Decision 1: Organize Your Business Legally

6.3 Kickstart Your Progress: Resources to Hit the Ground Running